"Know your Business Well"
Strategic Marketing That Meets Short and Long
Term Objectives
Strategic marketing services at USA Marketing are designed
to help our clients conduct marketing activities such
as setting long and short-term objectives, and planning
all the necessary actions to reach them.
Our typical strategic marketing services include, but
are not limited to, assessing the company's existing
strengths, products and market segments; identifying
future needs in comparison to growth, and preparing
all elements of the strategic marketing plan to enable
clients to meet their business objectives.
We offer the following Strategic Marketing services:
Marketing Audits
An audit is the external point of view required to accurately
assess the status of a company. When we audit a company,
our main objective is to take a snap shot of the company's
performance in relation to its environment, and to its
potential, as well as their clients and competitors.
Unlike traditional agencies, we offer full accountability,
accurate tracking and results! With years of experience
in the technology arena, we understand your products
and services and how to market them successfully.
We have many years of experience in providing our clients
with:
- Knowledge of the market
- Marketing and commercial audits
- Strategic analysis of the external environment
- Strengths and weakness of players
- Qualitative evaluation of the needs and expectations
of clients
- Evaluation of the marketing mix, and its relationships
with clients and partners
Business Planning
We help our clients to develop a thorough business plan
that can be used to evaluate the feasibility of an existing
business or justify a new business opportunity. The
business plan can also be used to estimate the profitability
and return on investment, or to search for partners
and/or investors.
Our business plans include the analysis and description
of an activity within its market context- reporting
and updating, critical analysis of strategic positioning,
risk factors, and exit strategy.
We have many years of experience in developing business
plans (specifically for Internet-based, and high-technology
companies) by thoroughly describing the business environment,
identifying the implications and path for profitability
and recommend financial requirements.
Market Intelligence
In today’s dynamic and global business environment,
it is essential to keep up-to-date with market developments.
Elements such as regulatory, technological, economic
and competitor developments impact a company’s
growth and performance. All these elements are deciding
factors for positioning and marketing.
At USA Marketing, we have many years of experience in
both conducting market intelligence and in setting up
marketing departments. We have the capacity to conduct
research and understand what set of information our
clients need to make decisions intelligently.
Marketing Plans
At USA Marketing, we have highly skilled strategists
who can develop thorough marketing plans. We work with
our clients during all aspects of implementation to
ensure meeting budget requirements and smooth plan execution.
In a typical marketing plan for the launch of business
or a commercial product, we cover the following areas:
- Valuation of market opportunities and threats
- Market segmentation
- Positioning for each segment
- Identifying the portfolio and the associated marketing
mix
- Budget and timeline schedule
- Identifying the optimal distribution channels
We have an excellent track record of understanding
our clients’ business needs and have provided
timely and appropriate solutions.
For more information on our Strategic Marketing services,
please call us at 800-443-2133.
|